conversion rate optimization | website | increase | improve | videos

One's own website holds countless potentials for more sales. However, very few use this potential in a targeted manner and therefore do not achieve the desired conversion. By using videos wisely along the online funnel, prospects can quickly become customers. If you already have an active marketing plan but are not yet fully exploiting its potential, we at youstream can help you to exploit these opportunities with the help of our Customer Journey Package.

We start with a holistic consultation that identifies what you are trying to achieve with your business. We then work with you to analyse your current customer set-up and identify weaknesses. Finally, we take a close look at your web presence, highlight sub-pages with low conversion rates and design targeted videos on this basis.

A prospective customer who has found his way to your website should ideally become a paying customer during this visit. For this, it is of utmost importance to know your own target group. On this basis, we design videos for you that are oriented towards the customer journey. At the same time, we address your prospects personally and thus help to achieve more conversions.

Every single video in this package has its justification and pursues a specific business goal – be it more enquiries, more purchases or a subscription. At the same time, all videos placed on your website or social media are tracked and can be evaluated on countless levels and positioned even more efficiently based on this.

A good video marketing strategy includes not only the video itself, but also keyword research and search engine optimisation. Here we ask ourselves: What is the target group looking for on the net? How can I attract their attention and, most importantly, what terms do they use?

Through higher visibility in search engines, more people find your videos – and this in turn increases the potential for new enquiries and purchases. Higher click-through rates, in turn, can be evaluated in more detail and better, and can be used to target videos that have already been produced even more effectively. All the cogs mesh here and ultimately result in your company becoming even more successful.

This package is designed to attract more interested people to your videos and therefore your website. Once they have landed there, we take them by the hand and lead you bit by bit to the goal. This in turn means more enquiries for your company and thus, in a further step, a higher turnover.

Invest once in a video channel and create the basis for an even more successful business. We will support you from the first consultation and strategy meeting to the production of your videos and distribution, and we will be there to advise you at all times!